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Mexico Puerto Vallarta Guided ExperienceSmall Group

Based on today's most visible results · Dominant discourse analysis

CountryMexico·CityPuerto Vallarta·ActivityGuided Experience·CriteriaSmall Group

Analysis performed on February 17, 2026

You are viewing an analysis of the English-speaking market.

Market Guided Experience Small Group in Puerto Vallarta: TPDI score 64/100, 36% direct booking, ARI 52/100. Analysis based on 22 offers.

TPDI: 64.0

█████████████░░░░░░░ High

Based on 22 visible offers

ARI average of direct operators : 52/100 (6 operators)

ARI breakdown
BlockScore
Structure13/25
Execution12/25
Completeness13/25
Freshness10/15
Performance3/10

Partially executable — structural and freshness gaps detected

Structural and transactional readiness for AI-mediated travel markets

Methodology updated — March 2026

Structural diagnostic

  • Dependence on intermediaries : High
  • Visible direct booking : Medium
  • Dominant intermediation : 64 %

Market visibility — Who captures attention?

Market visibility is dominated by platforms at 55%, followed by local operators at 27% and remote resellers at 18%. This configuration indicates a concentration of visibility among intermediary actors, reducing direct exposure of local operators. No institutional presence (DMO) is detected in the organic results for Puerto Vallarta. This is visibility, not booking.

Remote resellers18%
Platform weight55%
Local operators27%

Current booking structure

The current booking structure shows domination of intermediation with 64% of bookings going through platforms or remote resellers. Direct booking remains limited to 36%, while 0% offer unassisted direct contact without an online booking engine. Direct booking maturity remains marginal in the analyzed visible sample.

Booking type distribution in sample

Direct booking36%
Intermediated64%
Contact only0%
Not detected0%

Understand how we classify market actors

Structural summary

The market is shared, but local control remains fragile.