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TPDI — Tulum, Mexico

Updated March 1, 2026

Statistics for Tulum

Total Analyses

9

Activities Analyzed

3

Dominant Actor

Platforms

43.0%

Direct Booking

14.0%

Agentic Readiness (ARI)

Structural and transactional readiness for AI-mediated travel markets

52/100 (30 operators)

ARI breakdown
BlockScore
Structure14/25
Execution12/25
Completeness17/25
Freshness6/15
Performance4/10

Partially executable — structural and freshness gaps detected

Methodology updated — March 2026

In Tulum, the TPDI score is 86/100, with 14% direct booking and an ARI of 52/100. Visibility structure: 43% platforms, 14% local operators, 43% resellers.

Visibility Structure in TulumTPDI — Tulum, Mexico

Average distribution of actor types in analyses for this city

Platforms : 43% · Local Operators : 14% · Resellers : 43%

Source: TPDI · ARI

Booking Signals in TulumTPDI — Tulum, Mexico

Average distribution of booking methods offered

Direct Booking : 14% · Platform (OTA) : 86% · Contact Only : 0% · No Signal Detected : 0%

Source: TPDI · ARI

Intermediary dependency indexTPDI — Tulum, Mexico

Score : 86 / 100

086 / 100100

The higher the index, the more the market depends on platforms and resellers to sell.

Source: TPDI · ARI

Estimated commission leakageTPDI — Tulum, Mexico

Between $129 and $258 out of every $1,000 go to commissions.

Stays local : ~$806 · Commission leakage : $129–$258

Scale with your real volume.

How is this calculated?

Based on commonly observed commission ranges in tourism: platforms and resellers typically charge between 15% and 30%. Actual rates vary by contract.

Source: TPDI · ARI

Activities and Criteria in Tulum

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All analyzed activities with their differentiating criteria