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TPDI — Cancun, Mexico

Updated February 26, 2026

Statistics for Cancun

Total Analyses

8

Activities Analyzed

2

Dominant Actor

Resellers

53.0%

Direct Booking

14.0%

Agentic Readiness (ARI)

Structural and transactional readiness for AI-mediated travel markets

41/100 (25 operators)

ARI breakdown
BlockScore
Structure12/25
Execution9/25
Completeness12/25
Freshness4/15
Performance4/10

Partially executable — structural and freshness gaps detected

Methodology updated — March 2026

In Cancun, the TPDI score is 84/100, with 14% direct booking and an ARI of 41/100. Visibility structure: 31% platforms, 16% local operators, 53% resellers.

Visibility Structure in CancunTPDI — Cancun, Mexico

Average distribution of actor types in analyses for this city

Platforms : 31% · Local Operators : 16% · Resellers : 53%

Source: TPDI · ARI

Booking Signals in CancunTPDI — Cancun, Mexico

Average distribution of booking methods offered

Direct Booking : 14% · Platform (OTA) : 84% · Contact Only : 2% · No Signal Detected : 1%

Source: TPDI · ARI

Intermediary dependency indexTPDI — Cancun, Mexico

Score : 84 / 100

084 / 100100

The higher the index, the more the market depends on platforms and resellers to sell.

Source: TPDI · ARI

Estimated commission leakageTPDI — Cancun, Mexico

Between $126 and $252 out of every $1,000 go to commissions.

Stays local : ~$811 · Commission leakage : $126–$252

Scale with your real volume.

How is this calculated?

Based on commonly observed commission ranges in tourism: platforms and resellers typically charge between 15% and 30%. Actual rates vary by contract.

Source: TPDI · ARI