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TPDI — Spain

Overview of market structures observed in Spain based on available analyses.

Updated February 26, 2026

In Spain, the average TPDI score is 68/100, with 27% direct booking and an average ARI of 51/100. 1 cities analyzed.

Overall Statistics

Agentic Readiness (ARI)

Structural and transactional readiness for AI-mediated travel markets

51/100 (51 direct operators evaluated)

ARI breakdown
BlockScore
Structure13/25
Execution13/25
Completeness17/25
Freshness5/15
Performance4/10

Partially executable — structural and freshness gaps detected

Methodology updated — March 2026

Total Analyses

8

Cities Analyzed

1

Unique Activities

2

Differentiating Criteria

8

Visibility StructureTPDI — Spain

Average distribution of actor types in stored analyses

Platforms : 28% · Local Operators : 29% · Resellers : 41% · DMO : 1% · Editorial : 1%

These percentages represent the average distribution observed across all analyses for this country. They reflect visibility (who appears in analyzed samples), not customer preferences.

Source: TPDI · ARI

Booking SignalsTPDI — Spain

Average distribution of booking methods offered

Direct Booking : 27% · Platform (OTA) : 70% · Contact Only : 3% · No Signal Detected : 1%

0% direct booking does not mean none exists in this country, but that none appears in the analyses currently stored in our database.

Source: TPDI · ARI

Intermediary dependency indexTPDI — Spain

Score : 68 / 100

068 / 100100

The higher the index, the more the market depends on platforms and resellers to sell.

Source: TPDI · ARI

Estimated commission leakageTPDI — Spain

Between $104 and $207 out of every $1,000 go to commissions.

Stays local : ~$844 · Commission leakage : $104–$207

Scale with your real volume.

How is this calculated?

Based on commonly observed commission ranges in tourism: platforms and resellers typically charge between 15% and 30%. Actual rates vary by contract.

Source: TPDI · ARI

Top Cities by Direct Booking Rate

Top Cities Dominated by Platforms & Resellers

Explore by activity type

View analyses aggregated by activity (all countries)

Cities in Spain

All cities with at least one analysis

CityTPDIDirectAgentic AI (ARI)
Barcelone6827%51/100
ARI breakdown
BlockScore
Structure13/25
Execution13/25
Completeness17/25
Freshness5/15
Performance4/10