TPDI — Madrid, Spain
Updated April 23, 2026
Statistics for Madrid
Total Analyses
1
Activities Analyzed
1
Dominant Actor
Platforms
56.0%
Direct Booking
19.0%
Agentic Readiness (ARI)
Structural and transactional readiness for AI-mediated travel markets
31/100 (5 operators)
ARI breakdown▼
| Block | Score |
|---|---|
| Structure | 9/25 |
| Execution | 8/25 |
| Completeness | 8/25 |
| Freshness | 1/15 |
| Performance | 5/10 |
Operator rarely or not detectable by AI agents
Methodology updated — March 2026
In Madrid, the TPDI score is 74/100, with 19% direct booking and an ARI of 31/100. Visibility structure: 56% platforms, 19% local operators, 19% resellers.
Visibility Structure in MadridTPDI — Madrid, Spain
Average distribution of actor types in analyses for this city
Platforms : 56% · Local Operators : 19% · Resellers : 19% · DMO (official tourism office) : 4% · Editorial : 4%
Source: TPDI · ARI
Booking Signals in MadridTPDI — Madrid, Spain
Average distribution of booking methods offered
Direct Booking : 19% · Platform (OTA) : 74% · Contact Only : 0% · No Signal Detected : 7%
Source: TPDI · ARI
Intermediary dependency indexTPDI — Madrid, Spain
Score : 74 / 100
The higher the index, the more the market depends on platforms and resellers to sell.
Source: TPDI · ARI
Estimated commission leakageTPDI — Madrid, Spain
Between $113 and $225 out of every $1,000 go to commissions.
Stays local : ~$831 · Commission leakage : $113–$225
Scale with your real volume.
How is this calculated?
Based on commonly observed commission ranges in tourism: platforms and resellers typically charge between 15% and 30%. Actual rates vary by contract.
Source: TPDI · ARI
Activities and Criteria in Madrid
Explore by activity (all countries) →All analyzed activities with their differentiating criteria