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TPDI — Denmark

Overview of market structures observed in Denmark based on available analyses.

Updated March 27, 2026

In Denmark, the average TPDI score is 77/100, with 10% direct booking and an average ARI of 60/100. 1 cities analyzed.

Overall Statistics

Agentic Readiness (ARI)

Structural and transactional readiness for AI-mediated travel markets

60/100 (13 direct operators evaluated)

ARI breakdown
BlockScore
Structure14/25
Execution15/25
Completeness18/25
Freshness8/15
Performance5/10

Partially executable — structural and freshness gaps detected

Methodology updated — March 2026

Total Analyses

5

Cities Analyzed

1

Unique Activities

2

Differentiating Criteria

5

Visibility StructureTPDI — Denmark

Average distribution of actor types in stored analyses

Platforms : 69% · Local Operators : 13% · Resellers : 10% · DMO : 7% · Editorial : 1%

These percentages represent the average distribution observed across all analyses for this country. They reflect visibility (who appears in analyzed samples), not customer preferences.

Source: TPDI · ARI

Booking SignalsTPDI — Denmark

Average distribution of booking methods offered

Direct Booking : 10% · Platform (OTA) : 77% · Contact Only : 5% · No Signal Detected : 8%

0% direct booking does not mean none exists in this country, but that none appears in the analyses currently stored in our database.

Source: TPDI · ARI

Intermediary dependency indexTPDI — Denmark

Score : 77 / 100

077 / 100100

The higher the index, the more the market depends on platforms and resellers to sell.

Source: TPDI · ARI

Estimated commission leakageTPDI — Denmark

Between $119 and $237 out of every $1,000 go to commissions.

Stays local : ~$822 · Commission leakage : $119–$237

Scale with your real volume.

How is this calculated?

Based on commonly observed commission ranges in tourism: platforms and resellers typically charge between 15% and 30%. Actual rates vary by contract.

Source: TPDI · ARI

Top Cities by Direct Booking Rate

Top Cities Dominated by Platforms & Resellers

Explore by activity type

View analyses aggregated by activity (all countries)

Cities in Denmark

All cities with at least one analysis

CityTPDIDirectAgentic AI (ARI)
Copenhague7710%60/100
ARI breakdown
BlockScore
Structure14/25
Execution15/25
Completeness18/25
Freshness8/15
Performance5/10