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TPDI — Kerala, India

Updated March 12, 2026

Statistics for Kerala

Total Analyses

1

Activities Analyzed

1

Dominant Actor

Platforms

48.0%

Direct Booking

13.0%

Agentic Readiness (ARI)

Structural and transactional readiness for AI-mediated travel markets

35/100 (3 operators)

ARI breakdown
BlockScore
Structure8/25
Execution10/25
Completeness10/25
Freshness2/15
Performance5/10

Operator rarely or not detectable by AI agents

Methodology updated — March 2026

In Kerala, the TPDI score is 65/100, with 13% direct booking and an ARI of 35/100. Visibility structure: 48% platforms, 13% local operators, 39% resellers.

Visibility Structure in KeralaTPDI — Kerala, India

Average distribution of actor types in analyses for this city

Platforms : 48% · Local Operators : 13% · Resellers : 39%

Source: TPDI · ARI

Booking Signals in KeralaTPDI — Kerala, India

Average distribution of booking methods offered

Direct Booking : 13% · Platform (OTA) : 65% · Contact Only : 22% · No Signal Detected : 0%

Source: TPDI · ARI

Intermediary dependency indexTPDI — Kerala, India

Score : 65 / 100

065 / 100100

The higher the index, the more the market depends on platforms and resellers to sell.

Source: TPDI · ARI

Estimated commission leakageTPDI — Kerala, India

Between $131 and $261 out of every $1,000 go to commissions.

Stays local : ~$804 · Commission leakage : $131–$261

Scale with your real volume.

How is this calculated?

Based on commonly observed commission ranges in tourism: platforms and resellers typically charge between 15% and 30%. Actual rates vary by contract.

Source: TPDI · ARI

Activities and Criteria in Kerala

Explore by activity (all countries) →

All analyzed activities with their differentiating criteria

Accommodation

1 analysis

Criteria for Accommodation